eCommerce Education Blog

Customer Service vs Digital Marketing
Diligent customer service will outperform any marketing campaign, 100% of the time.

Change Nothing, Nothing Changes
If you solicit outside advice from a subject matter expert, be prepared to hear things you may not want to hear. Be prepared to make changes.

Beware of Reporting & Loaded Numbers
Any report can show practically any result, if you change the lens used to view the data. Buyer beware.

Being First Isn’t Enough
Being first in your market, or being biggest in your market, won’t save you from disruption within your industry. Be agile. Be prepared.

Find Someone Who Has Already Done It
Some of the best career advice I’ve received is to find people who have already done what it is that you’re trying to do.

Curating Advice and Educational Programs
I encourage you to exercise caution when seeking advice and education online.