Get Better Website Performance and More Mileage out of Your Budget.

A common theme we hear amongst many businesses is they are spending too much money in paid search campaigns. Many agencies will give “advice” recommending to spend even more in order to get better performance. I call BS.

There are often immediate red flags when we look into a paid search campaign. Wrong match types, poor keyword lists, low quality scores, and importantly – no landing page strategy as to where to send the potential customer after they click on your ads. If they don’t find exactly what they were looking for, almost immediately, they will “bounce” off the page, costing you money for the click, and netting zero returns for your efforts. We identify how to correct all of this.