Course Description

Effective Content Marketing means creating something once, but having a strategy in place to leverage it a dozen times. By increasing your holistic online footprint, you also increase the number of inroads to your website, and ultimately, to your business. Not all channels are the same, so it is important to your business to have a Content Calendar in place, ensuring you use the right platform to target the right audience, at the right time. This module will show you how.

What You Will Learn

Content Marketing comes down to a number of factors including keyword research, managing your message by platform and medium, as well as understanding your customer’s path to purchase. Even the reading-level of your copywriting can have an impact on your content marketing and conversion strategies. This module will give you the necessary tools to ensure you are maximizing your content efforts.

  • Effective Content Marketing
  • Creating a Content Calendar
  • Multilingual Content Opportunities
  • Identifying Search Trends
  • Content Tools & Resources
  • Multi-purposing Content & Copy
  • Emotional > Logical Copy
  • Keyword Research Analysis
  • Competitive Analysis
  • Bundling & Overdelivering


  • “Content Marketing Strategy” is the most searched query related to content marketing. 
  • 94% of marketers use social media for content distribution.
  • Search is the number one traffic source to blogs across all industries – (free traffic!)


Any business or individual with a website or business that wishes to expand their online footprint to attract a greater audience.

“Content is king” has held true for decades. Providing website visitors with timely, relevant and valuable content, will always be the best approach to managing online content.

Get started today with Content Marketing eTraining and improve your online reach.

Prior Knowledge

This Content Marketing course requires no prior knowledge of content strategy or marketing. If you are a beginner, this is a fundamentals course to help you get started. 

If you are intermediate-to-expert level, you may still gain additional knowledge in areas such as creating a content calendar, keyword research analysis, and top-level content tools and resources.

Kevin O'Leary

Shark, Dragon, Entrepreneur

“Anything you can do to enhance the productivity of your marketing in the digital world is extremely valuable, and Mike has the credibility to do this.”

Student Feedback


Ready to Get Started?

No more theory in a vacuum. You need tactics that WORK based on real life. 

Access a constantly growing library of eCommerce resources that provide battle-tested tactics from a beginner to expert level. 

The eCommerce Training Video Library Program

Over 65 video modules in a go-at-your-own-pace format, providing end-to-end, guided visual instructions on how to improve your digital marketing and online business.

Tactics You Can Actually Apply:

Our goal is to provide bite-sized best practices guides and video modules that deliver hands-on, easy to understand, guided instructions on how to better market yourself or your business online.

Constantly Improved:

A program developed during the COVID-19 pandemic to meet our goal of helping as many people as possible who are looking for meaningful guidance and direction in eCommerce and digital marketing, and in making valuable connections.

Hyper-Relevant to You:

We have training modules designed for beginners, covering ground-up areas such as how to register a domain name and start a website, as well as intermediate and advanced programs on content marketing, search engine optimization, conversion, UX, analytics and more.

Everything you need to upgrade your eCommerce Skills.
Lock in one low price for life.

Video Library Program

Sign up today and let's change everything.
$ 59 USD
  • 65+ Video Library of Expert Trainings
  • Increase organic traffic and improve website conversion rates.
  • Constantly Updating Curriculum
  • Lifetime Access to the Program
  • Live AMA Sessions
  • Get 1-on-1 Q&A sessions with direct access to Mike.
  • Join the online community of 100's of other successful eCommerce entrepreneurs.
  • Try the program for 7-days, risk free.
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